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How Singapore's government-run dating service works

255 points · 369 comments · danielfoster

  1. water-data-dude · · focus · HN ↗
    You know, there's probably fewer perverse incentives with a government run dating service. Obviously I can imagine ways it could suck, but when I compare them to how commercial dating services are run it's hard to see how they could do a _worse_ job.
    1. vidarh · · focus · HN ↗
      I contemplated whether to try to build a dating site a few times while I was single, and every time what stopped me was the perverse incentives. Making a financially viable dating service without actively making things worse on purpose is really hard.

      E.g. at one point I spoke to a woman who told me she'd out of curiosity paid for a month of Tinder's premium sub to see how many had swiped right on her, and her queue was over 3000. She wasn't swiping much. The queue was basically perpetually growing, and the odds for any of the men swiping was accordingly low and dropping. Which was good for Tinder of course - a larger pool of people for men to swipe and get frustrated over lack of responses from, until some proportion pay.

      If you're not dependent on frustrating your users into wanting to pay for priority, or getting people off the service because they've found someone is in fact your goal, it's trivial to fix this issue (and many others): Stop showing a profile when the queue gets too deep.

      Same thing with not showing inactive profiles. Or actually trying to match profiles of people who are likely to match up (again there's a perverse incentive: you want to match up profiles that one side will like, but not match up profiles where both sides are interested too often; rack up the swipes but not the connections...)

      That's the long way of saying I agree, and to get out some of the frustration from past years of using them (hopefully never again...). There are truly few types of services where the interests of users and commercial operators are so totally misaligned.

      1. throwaway2037 · · focus · HN ↗

            > She wasn't swiping much.
        
        Stats consistently show that women only select about 5% of options displayed from online dating apps. Men select about 50%. And women disproportionately give their attention to the most conventionally attractive men. (To say: That 5% is not evenly distributed amoung men.) The bottom half of men (from attractiveness ratings) basically get zero matches... ever. Online dating is brutal.
        1. vidarh · · focus · HN ↗
          I'd probably pick only the top 5% too if I was inundated by matches, so I'm not surprised.

          And so while we can't fix that, guys can certainly improve their chances of being in that 5%. The thing is, what a picture shows on an online dating profile really is a lot down to you, irrespective of your actual appearance.

          But men have a horrible ability to select pictures that are either incredibly low effort and poor quality, or the type of pictures that men would find other men cool in, rather than what will attract women, before even considering how you compete on actual appearance. When I spent some time figuring out my profiles back in the day, my match rate went up by a large factor.

          1. lelanthran · · focus · HN ↗
            > And so while we can't fix that, guys can certainly improve their chances of being in that 5%.

            That 5% is static - individual guys can improve their chances of being in the 5%, but that pushes out others already in the 5%.

            IOW, if women are only looking at the top 5% of men, there's very little you can do to make them look at the top 50% of men.

            1. vidarh · · focus · HN ↗
              > individual guys can improve their chances of being in the 5%

              And that was exactly my point. You can punch far above your metaphorical weight very easily because most guys hardly tries.

              > IOW, if women are only looking at the top 5% of men, there's very little you can do to make them look at the top 50% of men.

              I didn't come even close to suggesting otherwise.

              1. PorciiVorbesc · · focus · HN ↗
                >You can punch far above your metaphorical weight very easily because most guys hardly tries.

                Like? I haven't tried online dating in a long time, but all guys I knew had normal profiles and rarely got any matches let alone dates.

                >most guys hardly tries

                That's irrelevant. Women on dating apps are still only going to interact with the top guys that are above their league, let's say a 9/10. Whether there's more who don't even try, doesn't help you at all. Like if you now try and you go from a 4/10 to a 6/10, you're still below the 9/10 throeshold the top guys have set the bar at. Women don';t choose on statistical distribution, thinking that there's only a handful of guys at the top so they'll have to lower the bar to find a mate, meaning you'll have a chance by going to a 6/10.

                1. vidarh · · focus · HN ↗
                  > Like? I haven't tried online dating in a long time, but all guys I knew had normal profiles and rarely got any matches let alone dates.

                  "Normal profiles" for men typically means hardly trying. It means poorly lit pictures. It means bad angles. Often it means things that instantly puts most of the women off, like shirtless pics [1], and poorly written profiles.

                  I've never had any problems getting matches and dates, but I did have to work for it. That meant ensuring I had good quality pictures, and ensuring my profile matched what women on the given site that I might want to date said the were looking for.

                  I went from rarely if every getting matches and dates to getting a steady stream of them not by magically getting better looking, but by improving my profile.

                  Just fixing the writing multiplied the number of dates I got by a decent factor.

                  > That's irrelevant. Women on dating apps are still only going to interact with the top guys that are above their league, let's say a 9/10. Whether there's more who don't even try, doesn't help you at all.

                  The point is that those "9/10"'s also mostly don't try (I'd argue most 9/10's aren't on the dating sites, so really you're competing against "dating site 9/10's" who are mostly going to be relatively regular guys who know how to pick a good photo)

                  [1] Shirtless pics works if you're built - it worked for me after I'd spent 10 years in the gym powerlifting, it did nothing before that - and are posting on a hookup focused site like Tinder, and have a profile written to focus on giving off that vibe. It does not work well on a more "serious" dating site even if you're seriously muscular. But still if you look at the guys profiles, you'll still see a steady stream of them. Most men going on dating sites really ought to take a look at the competition, and then do pretty much the opposite of what most guys are doing.

                  1. PorciiVorbesc · · focus · HN ↗
                    >"Normal profiles" for men typically means hardly trying. It means poorly lit pictures. It means bad angles. Often it means things that instantly puts most of the women off, like shirtless pics [1], and poorly written profiles.

                    No, they had good pics. What then? When can we just admit short stature, ugly face, small, jawline, etc. are just not attractive to women on dating apps, and lighting conditions, angles and all that and everything is just cope.

                    1. vidarh · · focus · HN ↗
                      > No, they had good pics

                      Who had?

                      My experience from looking at how men presents themselves to gauge "the competition" back when I was single was that most guys have absolute garbage photos on dating profiles.

                      > When can we just admit short stature, ugly face, small, jawline, etc. are just not attractive to women on dating apps, and lighting conditions, angles and all that and everything is just cope.

                      You're never going to make the bottom 5% look like the top 5%, but you can certainly move yourself very significantly up. To take your examples, if you're short don't post pictures of yourself next to things that highlight how short you are. If your face is ugly, don't highlight it, and so on.

                      What is cope is to dismiss that your failure to get responses can't at least to a very significant degree be mitigated by presenting yourself better.

                      It's how guys decide to keep posting the utter shit pictures most men put on their dating profiles.

                      Seriously: Ask women to help you pick photos or for advice on how to do better. Worst case, hire a female photographer.

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