Thread

1. bpodgursky · 1790746032 · focus · HN ↗

   I'm not convinced Tesla's schizophrenic strategy is any worse than the strategy of the legacy American automakers, which is to sleepwalk directly into a volcano (when Chinese EV manufactures break into the market with $10k SUVs)

   1. lnsru · 1790747077 · focus · HN ↗

      Elon gambled with cybertruck and didn’t won. The winning strategy was to outcompete Chinese with smaller affordable vehicle. I would call it common sense strategy after all.

      1. drnick1 · 1790748174 · focus · HN ↗

         No, the winning strategy was to release a conventional-looking truck, say something that very much looks like an F150 or a Silverado.

         The Cybertruck, or what it should have been, was never meant to be an entry-level truck like the Slate, and the market for trucks clearly shows people are wanting to spent money on big trucks.

         1. yencabulator · 1790783058 · focus · HN ↗

            > No, the winning strategy was to release a conventional-looking truck, say something that very much looks like an F150 or a Silverado.

            Turns out F150 Lightning was not the winning strategy.

            1. drnick1 · 1790791588 · focus · HN ↗

               > Turns out F150 Lightning was not the winning strategy.

               Keep in mind that this wasn't a truck designed to be an EV from the ground up, it's merely an adaptation of the gas-powered F150. What Tesla could have brought to the table was an EV-native truck. The Cybertruck is more or less that, but the goofy design is probably what killed it.

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