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DraftKings is using AI to behaviorally target chronic gamblers

570 points · 432 comments · paimapi

  1. tedivm · · focus · HN ↗
    ProPublica had one of their reports work with gambling addition experts to see how DraftKings would respond to someone presenting signs of a gambling problem. It's a hell of a read, and makes it clear that this company is full of people with absolutely no ethics whatsoever.

    <a href="https:&#x2F;&#x2F;www.propublica.org&#x2F;article&#x2F;draftkings-sports-gambling-problem-vip-fanduel" rel="nofollow">https:&#x2F;&#x2F;www.propublica.org&#x2F;article&#x2F;draftkings-sports-gamblin...

    1. jimbo808 · · focus · HN ↗
      &gt; this company is full of people with absolutely no ethics whatsoever

      I believe this applies to any company which sells an inherently harmful, predatory, and addictive product or service

      1. shrubby · · focus · HN ↗
        Yes. Gambling goes a long way. I just recommended Natasha Dow Schüll and Addiction by Design.

        That leads us to BJ Fogg&#x27;s Persuasive Design Lab at Stanford and the addictive software design.

        Tobacco industry owners figured out their time&#x27;s out and bought food stock and put their addiction department to design food to be addictive.

        Where should we head next?

        1. Henchman21 · · focus · HN ↗
          Revolution.
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