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DraftKings is using AI to behaviorally target chronic gamblers

570 points · 432 comments · paimapi

  1. NichoPaolucci · · focus · HN ↗
    “Gambling company leans into its target demographic”

    I worked with a state lottery that did similar things. Their target demographic was the “every day players” that would compulsively buy at the gas station.

    I quit that job because it seems to be morally wrong.

    Betting apps are just this taken to the extreme, I feel for people with this addiction but it’s not going away anytime soon.

    1. fckgw · · focus · HN ↗
      > Betting apps are just this taken to the extreme, I feel for people with this addiction but it’s not going away anytime soon.

      Why? This wasn't a thing that existed 10-15 years ago, this isn't some long-standing institution. We could ban online betting apps today if we wanted to.

      1. cortesoft · · focus · HN ↗
        When widespread sports gambling was illegal before, there were not rich and powerful people whose ability to maintain and grow their wealth and power was tied to keeping sports gambling legal.

        Now those rich and powerful people exist, and they will use their wealth and power to keep it legal. It is not easy to put the genie back into the bottle.

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