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1. shmoil · 1790627979 · focus · HN ↗

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   1. bigwheels · 1790628278 · focus · HN ↗

      This is a totally different variety of grape compared to what they're setup to grow now.

      I was thinking along the same vein, though - what about special varieties of grape juice?

      It is objectively good if demand for alcohol goes down.

      1. neom · 1790629762 · focus · HN ↗

         It's gonna be quite a lot of additional surplus, and, they already do this. Surplus wine grapes get sold to concentrate makers, however, it pays less than it costs to grow them because concentrate is basically a commodity sweetener competing with sugar, corn syrup, and apple concentrate. Bottled grape juice is a small and shrinking market, and in that market, most people expect Concord flavour (these aren't that), plus a lot of bottled juice is reconstituted from that same commodity concentrate anyway.

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