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Does Reddit have an astroturfing problem? What the data suggests

312 points · 408 comments · p-s-v

  1. rithdmc · · focus · HN ↗
    I think the items listed under "What astroturfing would look like" were a pretty narrow scope. If I were designing a ~spam system~ astroturfing solution, I'd engineer out these four simple indicators as soon as I could.

    * Those accounts naming one brand almost every time they name any. * Thin accounts: few comments, low scores, no real standing in the subreddit. * Young accounts, or accounts with histories that are hidden or wiped. * Links to a store or an affiliate page.

    1. iamnothere · · focus · HN ↗
      It may be that the people most likely to blindly follow astroturfed suggestions don’t pay attention to these indicators. In which case volume is more important than camouflage.
      1. JimDabell · · focus · HN ↗
        Camouflage is a requirement for volume in subreddits with effective moderation.
        1. iamnothere · · focus · HN ↗
          As long as the mods/admins aren’t friends with the people running the bots, true.
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