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Does Reddit have an astroturfing problem? What the data suggests

312 points · 408 comments · p-s-v

  1. neilv · · focus · HN ↗
    > REDCmts sells one Reddit comment for $9.99 and 100 for $699.99, from what it calls "real, aged accounts", and shows a gallery of brand mentions it says it delivered. Soar says its accounts are "aged and manually warmed" for weeks before a single brand mention. Bazzly advertises automated replies to every post that looks like someone shopping.

    Why doesn't Reddit make sure that shilling is disallowed by their ToS, and then sue these companies and all their customers?

    1. micromacrofoot · · focus · HN ↗
      Generally you can't stop them, they're shell companies run from countries that don't care. You spend a lot of time and effort trying to block one and they just spin up another, it's asymmetrical in that you expend more resources to stop it.

      reddit wants engagement numbers to grow either way, so that disincentivizes it further

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