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The Normalization of Inexplicable Failures

277 points · 124 comments · pxx

  1. hyperhello · · focus · HN ↗
    If you spend more time with a product, you’re more likely to choose to do it again, even if it’s because of failure or annoyance. You’d justify it somehow (I have a leg up now or something). This actually applies to looking at things as well; a brightly colored box on the supermarket shelf is simply more likely to be chosen because you look at it first and longer.

    Wasting your time and resources is a power signifier, but getting you to waste your own time and your own resources is hegemony.

    1. Xirdus · · focus · HN ↗
      There is no way intentionally increasing failure rates improves user retention... right? Please tell me it doesn't.
      1. UpsideDownRide · · focus · HN ↗
        No worries, not like we have a system that is attuned to variable reward schedule. And if we had it wouldn't be addictive either.
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