I was surprised to read the headline because this is going in a different direction than most car companies. For example, VW, Ford, GM, and others have been axing electric vehicles that they started selling a few years ago. They discovered that most people who wanted EVs had already purchased them, and the rest of the market wasn't interested enough to pay the price premium.
Then I read the key quote and realized that Toyota isn't transforming the Corolla into an electric vehicle. They're simply going to offer an electric option. That's much less of an interesting headline, which explains why it wasn't chosen.
> “Whether it’s a battery EV, plug-in hybrid, hybrid, or internal combustion engine vehicle―whatever the power source―let’s make good-looking cars that everyone will want to drive!” Toyota’s CEO said at the Japan Mobility Show.
> let’s make good-looking cars that everyone will want to drive!
This is a very unfortunate goal for Toyota specifically to have. I am extremely loyal to driving late 90s/early 2000s toyotas (I have owned at various points a 1997 corolla, a 1999 camry, and a 2000 tundra, and my daily driver today is such a car as well), due to them being extremely cost effective and also extremely reliable. A well-maintained, or even moderately maintained, late 90s/early 2000s Toyota car is, in my experience, almost as reliable as a new car that costs 4x+ the price, and it has the benefit of much less DRM, spyware, and other software bullshit, as well as being much easier to repair. I am also unaware of any modern car that is remotely like this, as well as unaware of any electric car that is remotely like this, except maybe Slate (though this is not available yet, so I am withholding judgement until I can see 3rd party reviews and maybe try one).
But, to summarize, I really like some of Toyota's old work for intensely practical reasons, and I think that this is a gap in the market of cars manufactured today (someone please tell me I am wrong by pointing to a good option on these criteria, preferably an EV!), and I couldn't give a rat's ass about the car being "good-looking", so it's unfortunate (though not surprising) that Toyota is deeming that their goal.
apparent · · focus · HN ↗
Then I read the key quote and realized that Toyota isn't transforming the Corolla into an electric vehicle. They're simply going to offer an electric option. That's much less of an interesting headline, which explains why it wasn't chosen.
> “Whether it’s a battery EV, plug-in hybrid, hybrid, or internal combustion engine vehicle―whatever the power source―let’s make good-looking cars that everyone will want to drive!” Toyota’s CEO said at the Japan Mobility Show.
john01dav · · focus · HN ↗
This is a very unfortunate goal for Toyota specifically to have. I am extremely loyal to driving late 90s/early 2000s toyotas (I have owned at various points a 1997 corolla, a 1999 camry, and a 2000 tundra, and my daily driver today is such a car as well), due to them being extremely cost effective and also extremely reliable. A well-maintained, or even moderately maintained, late 90s/early 2000s Toyota car is, in my experience, almost as reliable as a new car that costs 4x+ the price, and it has the benefit of much less DRM, spyware, and other software bullshit, as well as being much easier to repair. I am also unaware of any modern car that is remotely like this, as well as unaware of any electric car that is remotely like this, except maybe Slate (though this is not available yet, so I am withholding judgement until I can see 3rd party reviews and maybe try one).
But, to summarize, I really like some of Toyota's old work for intensely practical reasons, and I think that this is a gap in the market of cars manufactured today (someone please tell me I am wrong by pointing to a good option on these criteria, preferably an EV!), and I couldn't give a rat's ass about the car being "good-looking", so it's unfortunate (though not surprising) that Toyota is deeming that their goal.
anabis · · focus · HN ↗