GPT-6 Luna being half the price of GPT-5.6 Luna is a really big deal.
Here's GPT-6 Luna pelicans: <a href="https://tools.simonwillison.net/markdown-svg-renderer?url=https%3A%2F%2Fgist.github.com%2Fsimonw%2F40d129fc140faca378b9c9f4f16c6ec2" rel="nofollow">https://tools.simonwillison.net/markdown-svg-renderer?url=ht...
And GPT-6 Sol: <a href="https://tools.simonwillison.net/markdown-svg-renderer?url=https%3A%2F%2Fgist.github.com%2Fsimonw%2Fbe7ae25af2634b68bc34b7b7aaf02cb2" rel="nofollow">https://tools.simonwillison.net/markdown-svg-renderer?url=ht...
Scroll to the bottom for the GPT-6 Sol max one: <a href="https://tools.simonwillison.net/markdown-svg-renderer?url=https%3A%2F%2Fgist.github.com%2Fsimonw%2Fbe7ae25af2634b68bc34b7b7aaf02cb2#response-5" rel="nofollow">https://tools.simonwillison.net/markdown-svg-renderer?url=ht...
For comparison, here are the pelicans I got for GPT-6 Astra: <a href="https://tools.simonwillison.net/markdown-svg-renderer?url=https%3A%2F%2Fgist.github.com%2Fsimonw%2Ff789d2784fc6c5b870cc80f0b7cd9d01" rel="nofollow">https://tools.simonwillison.net/markdown-svg-renderer?url=ht... - I still like the Astra Max one best.
Here's a comparison grid showing all of the GPT-6 and GPT-5.6 pelicans at all effort levels: <a href="https://static.simonwillison.net/static/2026/gpt-6-and-5.6.html" rel="nofollow">https://static.simonwillison.net/static/2026/gpt-6-and-5.6.h...
The grid is actually really interesting, because it shows that the 5.6 family default to brighter colors than the 6 family.
6-luna is at the pareto for most of the tasks! I dont know how they make money here but its insane value from a closed source model. I'd go further and say it makes no sense (privacy, sovereignty etc aside) to use many other models as its not only expensive but also many providers don't have that much GPUs to serve at a significant volume. <a href="https://openrouter.ai/rankings?view=month#top-models" rel="nofollow">https://openrouter.ai/rankings?view=month#top-models 5.6 luna is already the most used model this month.
Luna is about suppressing inexpensive Chinese model competition.
It's super simple.
Gigantic hyper margin ad network = artificial subsidization of cost for various tiers = put the boot on the neck of Chinese competitors. There's no scenario where they can compete with what advertising margins make possible in terms of artificially lowering prices charged.
Everyone keeps saying this, but I don't believe it's true. I think Luna is just an MLA or sparse architecture like all the flash variants and it's just cheap to run.
In any case, over the past few years, the only thing that has gotten more expensive is the hardware to run local models while API and Subs have gotten more affordable or feature rich while remaining same price.
They can compete because they have the compute to run the volume and if it's good on agentic work, people will be less incentivised to use other models for "Tasky-y" work.
It's literally increasing their market opportunity
simonw · · focus · HN ↗
Here's GPT-6 Luna pelicans: <a href="https://tools.simonwillison.net/markdown-svg-renderer?url=https%3A%2F%2Fgist.github.com%2Fsimonw%2F40d129fc140faca378b9c9f4f16c6ec2" rel="nofollow">https://tools.simonwillison.net/markdown-svg-renderer?url=ht...
And GPT-6 Sol: <a href="https://tools.simonwillison.net/markdown-svg-renderer?url=https%3A%2F%2Fgist.github.com%2Fsimonw%2Fbe7ae25af2634b68bc34b7b7aaf02cb2" rel="nofollow">https://tools.simonwillison.net/markdown-svg-renderer?url=ht...
Scroll to the bottom for the GPT-6 Sol max one: <a href="https://tools.simonwillison.net/markdown-svg-renderer?url=https%3A%2F%2Fgist.github.com%2Fsimonw%2Fbe7ae25af2634b68bc34b7b7aaf02cb2#response-5" rel="nofollow">https://tools.simonwillison.net/markdown-svg-renderer?url=ht...
For comparison, here are the pelicans I got for GPT-6 Astra: <a href="https://tools.simonwillison.net/markdown-svg-renderer?url=https%3A%2F%2Fgist.github.com%2Fsimonw%2Ff789d2784fc6c5b870cc80f0b7cd9d01" rel="nofollow">https://tools.simonwillison.net/markdown-svg-renderer?url=ht... - I still like the Astra Max one best.
Here's a comparison grid showing all of the GPT-6 and GPT-5.6 pelicans at all effort levels: <a href="https://static.simonwillison.net/static/2026/gpt-6-and-5.6.html" rel="nofollow">https://static.simonwillison.net/static/2026/gpt-6-and-5.6.h...
The grid is actually really interesting, because it shows that the 5.6 family default to brighter colors than the 6 family.
gizmodo59 · · focus · HN ↗
booty · · focus · HN ↗
Snark aside, Luna 5.6 was (is) an incredible game-changer.
adventured · · focus · HN ↗
It's super simple.
Gigantic hyper margin ad network = artificial subsidization of cost for various tiers = put the boot on the neck of Chinese competitors. There's no scenario where they can compete with what advertising margins make possible in terms of artificially lowering prices charged.
supernovae · · focus · HN ↗
In any case, over the past few years, the only thing that has gotten more expensive is the hardware to run local models while API and Subs have gotten more affordable or feature rich while remaining same price.
They can compete because they have the compute to run the volume and if it's good on agentic work, people will be less incentivised to use other models for "Tasky-y" work.
It's literally increasing their market opportunity