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9 Ads per Minute: FIFA Cup 26 – "the price of the beautiful game"

181 points · 217 comments · KellyCriterion

  1. wateralien · · focus · HN ↗
    It's not only the World Cup, it's everything, everywhere, all the time. We are drowning in marketing messages. It's gross.
    1. bdcravens · · focus · HN ↗
      Yes, but FIFA's attempt to control every aspect of it was suffocating. I've never seen an event where stadiums had to change their name for an event. (Since the companies that paid for those naming rights hadn't paid FIFA)
      1. doom2 · · focus · HN ↗
        This is nothing new. For example, in the 2006 World Cup, the Allianz Arena was called FIFA WM-Stadion München (among many other stadiums that year).
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