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9 Ads per Minute: FIFA Cup 26 – "the price of the beautiful game"

181 points · 217 comments · KellyCriterion

  1. serial_dev · · focus · HN ↗
    I'm actually surprised it's only that many ads? How can people even take a screenshot of the screen without a bunch of ads on it? You can't even take a look at a player, their jersey has basically ads on it, the ball, the shoes, the names of stadiums... Or do they not count the adidas/nike/reebok logos?
    1. pluc · · focus · HN ↗
      The jersey thing is completely insane to me. I'm from North America where jerseys are largely NBA, NHL and MLB. No ads (although, NHL has started). But the euro jersey has the biggest ad dead fucking center.

      I understand the concept that the kit colours is what identifies the team, but still, I can't justify wearing a giant advertisement. If you gave it to me, I'd refuse it. Fuck you, pay me.

      1. dwedge · · focus · HN ↗
        Not sure if there&#x27;s push back or something behind this but a lot of premiership teams this season in the UK have a second kit where the sponsor is either missing or the same colour as the shirt so barely visible. Examples: <a href="https:&#x2F;&#x2F;www.safcstore.com&#x2F;en&#x2F;c-18416" rel="nofollow">https:&#x2F;&#x2F;www.safcstore.com&#x2F;en&#x2F;c-18416 <a href="https:&#x2F;&#x2F;www.brightonandhovealbion.com&#x2F;media-article&#x2F;125th-anniversary-shirt" rel="nofollow">https:&#x2F;&#x2F;www.brightonandhovealbion.com&#x2F;media-article&#x2F;125th-an...
        1. pluc · · focus · HN ↗
          The same goes for international matches, no ads on jerseys.
          1. expedition32 · · focus · HN ↗
            Teams get paid to wear Nike or Adidas.

            It led to the hilarious situation were they have to wear pink shoes so that the audience looks at them.

            1. iamacyborg · · focus · HN ↗
              Pink boots is because of the strong contrast against the green grass, no?
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