Thread

9 Ads per Minute: FIFA Cup 26 – "the price of the beautiful game"

181 points · 217 comments · KellyCriterion

Muhammad523 · 1790074429 · focus · HN ↗
I think people simply ignore the banners and logos all around so its not that much of a problem
1. xnorswap · 1790074456 · focus · HN ↗
  They clearly don't, otherwise it wouldn't generate so much advertising revenue.
  1. DaiPlusPlus · 1790075559 · focus · HN ↗
    On the contrary: it's because people ignore them so much that motivates those very same brands to constantly push harder, and more obnoxiously, each time major sporting events are on.
    Like, what-on-earth was Visa thinking when their sponsorship of the Olympics had all the food-vendors and merch sellers boasting how they were "Proud" to decline payments from customers unless they're using Visa-networked cards[1] - which demonstrates they just can't exercise restraint.
    [1]: <a href="https://www.sportsbusinessjournal.com/Journal/Issues/2012/07/23/In-Depth/Visa-Olympics/" rel="nofollow">https://www.sportsbusinessjournal.com/Journal/Issues/2012/07... - Visa's official slogan really was “We are proud to accept only Visa.”
    someguynamedq · 1790079555 · focus · HN ↗
    You think they advertise more because it's not profitable?
    account42 · 1790090698 · focus · HN ↗
    They need to up the ads because their competition is also advertising at their previous level.

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