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Apple Music to open concert venue in Battersea Power Station

71 points · 101 comments · dabinat

  1. dofm · · focus · HN ↗
    Oh dear.

    The redeveloped Battersea Power Station is one of the most soulless, dead-eyed, wealth-obsessed places in all of London. This is a terrible place to put something like a music venue, unless your target market is the adult children of emigres with unexplained wealth, and I think it speaks to Apple’s sanitised, emotionally-distant, luxury-focussed worldview that they would consider it.

    Incredible building. Awful development. They could have donated ten million quid to the Music Venue Trust instead.

    The free U2 album looks like the work of a tastemaker by comparison.

    1. tokioyoyo · · focus · HN ↗
      I mean, you can say that Fred again and co. are "sanitised", "corpo music" and etc. But quite a lot of people will happily buy the tickets, and go to the concerts. The only reason I'm bringing him up, is cause Apple featured his live concert.

      Obviously Apple is in the game of making money in the end. Your local DJ that plays sets at 2am on a weekday probably won't be performing at their venue. But I wouldn't call every random friend group "adult children emigres with unexplained wealth" as a single target audience. A lot of people will spend a couple of hundred $ for a fun night out, and they don't have to be extremely rich.

      1. dofm · · focus · HN ↗
        > Your local DJ that plays sets at 2am on a weekday probably won't be performing at their venue.

        This is a really tone-deaf straw man caricature of what I am saying, I'm afraid.

        > But I wouldn't call every random friend group "adult children emigres with unexplained wealth" as a single target audience.

        It's a pretty solid, not even satirical summary of many of the people who live in that development. It's not really a place for Londoners.

        If I were a gambling man I would suggest to you that tickets for those events are likely to start at more than the couple of hundred dollars you are suggesting people spend without thinking. The cheapest standing tickets for the next Oasis tour (at very large music stadiums) are more than $225.

        1. dabinat · · focus · HN ↗
          $225 for GA tickets is actually pretty decent for a big-name band. Billie Eilish charged $900 when she came to my city.
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