A lot of people in the comments say that the supposedly better examples in the article are still “horrible” because they can tell they’re AI and point to things that the AI did “wrong” and a human artist would do better.
That may be true if you’re working with a top of the line artist, but in my experience the average freelance designer online is significantly worse than AI. I’ve worked with dozens of budget friendly designers on Fiverr and consistently get way worse results than I’ve gotten from AI models. Will a great human designer produce better output than an AI? Maybe, but a small local event or business probably won’t have the budget to hire them or know where to find them. It’s cheaper, faster and easier to use AI to generate something that’s good enough for their purposes.
People also point out all the little flaws in the “good” examples and cite them as obvious tells that they were AI generated. I think it would be interesting to see if people could reliably distinguish between AI generated flyers and human made flyers. Sure, sometimes it’s obvious like when the AI adds those weird, cartoony people. But if the model is told not to create designs like that and stick to the styles used in the second half of the article, I expect people would have a much harder time distinguishing the human designs from the AI designs.
You’re comparing the sub-minimum-wage offshore template jockeys to average designers, not “high end” designers. A high-end designer making a one-off poster for a local fair is about as likely as a senior engineer at a FAANG company making a website for it.
It would be like someone paying for a simple website for their small business saying off-shore fiverrrr Wordpress hacks are average coders, and anyone making anything close to a reasonable dev salary in this job market was a high-falutin’ luxury option.
An average graphic designer would ask what unique, non-informational things about the event the poster should portray, do a little bit of research and exploration, and then figure out how to communicate that in pure visual terms. It draws people into the vibe of your event, and hints at the visual impact of experiencing it. You get the nice type work, information hierarchy, attractive layout and color scheme, etc. for free because those are the tools average graphic designers use to visually communicate. This is not expensive compared to the expertise required. With both AI and the Fiverrrr designers, at best, you only get nice type work, information hierarchy, attractive layout and color scheme, etc. You’re not paying for design — you’re paying a graphics software technician for a graphic, like you would at a sign shop.
An average designer is who you’d want to make your posters and maybe a few other types of advertisements, such as postcards, or bus shelters or billboards or banner ads. Someone in a country with a minimum wage of less than a dollar is who you get on fiverrrr. A high-end graphic designer is who you’d contract to do a complete branding and identity overhaul.
ajjenkins · · focus · HN ↗
That may be true if you’re working with a top of the line artist, but in my experience the average freelance designer online is significantly worse than AI. I’ve worked with dozens of budget friendly designers on Fiverr and consistently get way worse results than I’ve gotten from AI models. Will a great human designer produce better output than an AI? Maybe, but a small local event or business probably won’t have the budget to hire them or know where to find them. It’s cheaper, faster and easier to use AI to generate something that’s good enough for their purposes.
People also point out all the little flaws in the “good” examples and cite them as obvious tells that they were AI generated. I think it would be interesting to see if people could reliably distinguish between AI generated flyers and human made flyers. Sure, sometimes it’s obvious like when the AI adds those weird, cartoony people. But if the model is told not to create designs like that and stick to the styles used in the second half of the article, I expect people would have a much harder time distinguishing the human designs from the AI designs.
DrewADesign · · focus · HN ↗
It would be like someone paying for a simple website for their small business saying off-shore fiverrrr Wordpress hacks are average coders, and anyone making anything close to a reasonable dev salary in this job market was a high-falutin’ luxury option.
An average graphic designer would ask what unique, non-informational things about the event the poster should portray, do a little bit of research and exploration, and then figure out how to communicate that in pure visual terms. It draws people into the vibe of your event, and hints at the visual impact of experiencing it. You get the nice type work, information hierarchy, attractive layout and color scheme, etc. for free because those are the tools average graphic designers use to visually communicate. This is not expensive compared to the expertise required. With both AI and the Fiverrrr designers, at best, you only get nice type work, information hierarchy, attractive layout and color scheme, etc. You’re not paying for design — you’re paying a graphics software technician for a graphic, like you would at a sign shop.
An average designer is who you’d want to make your posters and maybe a few other types of advertisements, such as postcards, or bus shelters or billboards or banner ads. Someone in a country with a minimum wage of less than a dollar is who you get on fiverrrr. A high-end graphic designer is who you’d contract to do a complete branding and identity overhaul.