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OpenAI expands ChatGPT ads with Sponsored Agents

159 points · 181 comments · vertigoruntime

  1. cmiles8 · · focus · HN ↗
    Who actually wants this?

    I guess we’re about to find out if this helps put out the massive pile of burning cash that OpenAI is trying to deal with, but I know nobody that wants this.

    OpenAI claims we’re near AGI and this is the best strategy they have? Oy vey!

    1. jedberg · · focus · HN ↗
      I'll be a little contrarian here. I've actually purchased things from Instagram ads. Because they were highly targeted and actually something I wanted once I learned it existed. It was a solution to a problem I had but never researched for a solution.

      I'm guessing ChatGPT will be able to do the same for me, especially since it probably knows me better than Instagram at this point, just given all the things I ask it.

      If they do it right, it will be helpful. The big question is will they do it right.

      1. smashed · · focus · HN ↗
        Well of course the ads work, that is not quite the point. If social media ads did not work, meta would not be worth over a trillion dollars.

        The point is do users want ads? Or more reasonably, should platforms offer a paid, ad-free, experience.

        1. awad · · focus · HN ↗
          OpenAI does offer many paid, ad-free experiences. The vast majority of their user base, being consumers, don't take them up on it, but it's been there from pretty much day one.
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