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OpenAI expands ChatGPT ads with Sponsored Agents

159 points · 181 comments · vertigoruntime

  1. haaz · · focus · HN ↗
    Honestly I wish every ad had this. If I search for meal delivery services in my area and a sponsored result comes up, I would much rather ask an AI to trawl through the website to find out how much the meals cost, how much meat, protein, calories, etc are in them rather than do it myself
    1. dbdr · · focus · HN ↗
      You can already do that without ads.

      The point of ads is that one of those services will pay openai so that their services will be more prominent than the others.

      1. tsunamifury · · focus · HN ↗
        No you can’t. Not without MCP
        1. o_m · · focus · HN ↗
          Most agents can search the web nowadays
          1. tsunamifury · · focus · HN ↗
            My guy executing tasks like navigating door dashes app and getting a full basket price reliably pretty much needs MCP.

            Sure you can have some agents try to do this via web but realistically most fail.

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