The economics of this fascinate me. There is absolutely no way selling paper copies of a single book (even/especially if it changes daily: what happens to unsold stock?) can cover the costs of ground floor retail store rental in the Ginza plus apparently engaging boutique branding agencies to do in depth explorations of a logo complete with a custom typeface.
For reference, a standard bunko paperback in Japan costs on the order of ¥600 (US$4), maybe 2-3x that if you splash out on the hardcover.
I'd bet that the product is not the book, it's the venue: a publisher would pay a lot of ¥ to get a new book to a place where people see their book, not to mention to a place where there's just one book in display and people probably queue to see that specific book.
decimalenough · · focus · HN ↗
For reference, a standard bunko paperback in Japan costs on the order of ¥600 (US$4), maybe 2-3x that if you splash out on the hardcover.
jehna1 · · focus · HN ↗